This Scarlet Label consisted of four size variants: 32 inches and 37 inches for high definition support class and 42 inches and 47 inches for full high definition class. All variant supporting contrast ratio 50.000 : 1.

From this base specification aspect, Scarlet is head to head product for Action series from Philips and made in Samsung TV which has launch to market before. The vendor launches their product with black glossy color domination.

LG tries to makes Scarlet looked eye-catching from various sides. Its front display of course having black glossy color, but its backside is given by red glossy color. This makes it called as Scarlet, alias carmine.

Every LCD TV vendor of course comes with great’s facility. This time LG tries to draws attention with Scarlet thin dimension. With 45 millimeters thickness only, Scarlet is claimed as slimmest LCD TV in the world.

A hole with red LED lamp frames and soft touch sensor become decorative access in front face. This soft touch sensor becomes unique feature.

Via this soft touch sensor television will be turn on or turn off. Just touch your finger into hole, to LED lamp side.

Besides its dynamic contrast ratio reaching 50.000: 1, Scarlet had quickest response time nowadays; 4 millisecond. This feature will make fast moving pictures at television can be seen clearly.

With intelligent eye sensor technology, this television automatically can accommodate level of brightness, contrast, and screen color, with room lighting. This technology also makes your eye not tired when watching TV in long time.

Like Philips, LG also "hides" its loudspeaker through invisible speaker technology. Every unit contains four loudspeakers. For this technology, LG holds mutually Mark Levinson, famous audio company.

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